Get Started As a company grows, it responds to customer requests, adds staff with different expertise, incorporates new technology into business operations and modifies its business processes.   It is good business practice to periodically review what the current capabilities are.  This review frequently leads to the creation of new products and services resulting in new revenue streams. Berger Business Advisors performs the following services:

• Reviews current capabilities, business development activities, processes, and tools
• Formulates a revised strategy
• Creates a strategic business development plan
• Manages the plan implementation

We include all aspects that impact the business development:

• Management perceptions
• Industry trends
• Competition
• Company capabilities
• Products and Services
• Customer buying trends
• Marketing activities and tools
• Sales process, activities, and tools

Our Consulting Process

• 1 Analyze
  • How does the company develop business today?
    • What products and services are sold?
    • What sales channels are used?
    • What are the target markets?
    • Who are the competitors?
  • What is the current business climate?
  • What are the industry trends that are affecting the business?
  • What are management’s vision and expectations?
• 2 Identify
  • Gaps between management’s vision and expectations and the current situation
  • New markets
  • Changes to products and services
  • Additional products and services
  • Other sales channels
  • Strategic alliances or partners
  • Risks of changing or not changing
  • Roadblocks and how to overcome them
  • Internal and external resources needed
  • Performance metrics needed
• 3 Implement
  • Develop implementation plan
  • Develop an implementation budget
  • Manage the implementation process
    • Define roles and responsibilities and select team members
    • Communicate changes to employees and customers
    • Create, modify, acquire, and coordinate products and services rollout
    • Negotiate strategic alliance partner agreements and integrate new sales channels
    • Modify marketing and sales process, tools, and activities
    • Define and Install performance metrics and reporting
    • Train management, sales, and marketing teams

Focus Areas

• Expertise
  • What skills and abilities does your staff have that could be used more effectively?
  • What unique customer requests have you satisfied?
  • Is your firm’s expertise visible both internally and externally?
• Products and Services
  • What do you sell?
  • What hidden capabilities could be turned into potential products or services?
  • Have your customers asked you to provide other products or services?
  • Can you determine how much profit you make on each product or service?
• Strategic Partnerships
  • How do you engage strategic partners?
  • What do they provide? Which ones are the most valuable to you?
  • How can you grow these relationships?
  • How do I select the appropriate strategic partners?
• Pricing
  • What do your competitors charge for similar products or services?
  • What bundles of products and services make sense?
  • When did you last review your pricing?