Selling to High Level Decision Makers
Customers frequently think you only provide the products or services that they originally bought. Your customers’ needs change over time. It is important to let your customers know you are … Continued
When Someone Calls, Are You Creating the Right Impression?
Creating a positive impression of your company is critical to success. Your phone procedures and the impression your employees make when answering a call impacts whether callers want to do … Continued
Are You Spending Your Marketing Dollars in the Right Places?
There are so many different ways to market your business. The challenge is deciding which are best suited for your enterprise and where to invest your marketing funds and time. … Continued
Generating Sales from Your Business Strengths
Our businesses are continually impacted by external changes over which we have no control. I have had several recent conversations with clients and prospects that are reexamining their business models … Continued
Creating New Revenue Streams from Within
Additional potential revenue streams exist in every business. They are hidden within the capabilities of the firm. The challenge is finding and turning them into new products and services. Most … Continued
Turning Employee Skills into Revenue
Many companies say “employees are our most important assets.” They can also be important revenue contributors even if they are not sales people. How often do you review the capabilities … Continued
What Will You Do Differently This Year?
Increasing sales and profits over last year is an annual goal of all businesses. The challenge is how. Analyze last year. Many business owners and individuals analyze last year’s performance. … Continued
Increase Sales with Business Process
A company’s internal business processes can be turned into sales. There are a number of different approaches that organizations can use to turn this hidden capability into additional sales with … Continued
Collaborating to Increase Sales
Today, it is more important than ever to identify and qualify strategic collaborators who can help you generate more sales for your business. There are a number of questions you … Continued
Turn Virtual Communications into Real Revenue
The internet is providing new ways to expand your business. I recently asked noted author and authority on virtual communications, Wayne Turmel, to provide several examples of companies that have turned virtual communication … Continued
